How Can Tone Match?
Our website was built over several years, and different people wrote different pages. Now one page sounds formal, another sounds casual, and a few barely explain anything. I started looking into professional website content writing services because rewriting everything myself would take a long time. My main goal would be making the voice feel consistent across the whole site. If several pages need updating together, is it better to create a style guide first or let the writer review the existing content?
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